Luivir Rangel is Trajectory’s Advertising and Marketing Coordinator, responsible for brand communication, business marketing strategy and media management. License in advertising and specialized in Digital Marketing, Luivir’s career is focused on designing brand concept and build strategies that stand up businesses. Experienced working with SaaS company’s, her leadership skills constantly keep her in executive positions, being recognized for her brilliant team management and organization skills. As a marketing coordinator, Luivir daily activities include tons and tons of market research, brainstorms, and meetings.
One of the things Luivir likes the most about her career is to have the opportunity to experiment and build audiences. Being constantly innovating is a challenge Luivir can handle and she likes to keep updated with new trends, media, and business practices. One of the top advice Luivir likes to share as a marketing coordinator is to always try to have time to walk through the park and share with colleges, the best way to promote a brand is to actually get to know the people who represent it.
Whenever Luivir is not brainstorming at a meeting room, it’s quite hard to find her, since she really enjoys traveling and making short trips over the country. She is constantly feeding her curiosity going to new places, meeting new cultures and sharing with people from around the globe.